Consumer Strategies

Analysing and understanding customer demand is key to long-run growth. We provide deep insight into customer behaviour and its determinants.

We help chief executives and their boards by:

  • Identifying the main drivers of customer behaviour;
  • Segmenting customers and identifying their specific levers;
  • Profiling customers and developing buyer personas;
  • Developing pricing & loyalty strategies.

For further information contact

  • JP Fabri


    An economist by profession, Mr JP Fabri specialised in resilience-building strategies. JP w... More

    T +356 2549 6000

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